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Dr. Beckett discusses the intricacies of valuing unique sports memorabilia items. He provides insights into how items such as Babe Ruth's 'called shot' jersey are appraised and what factors can influence their market value. Dr. Beckett touches on the role of storytelling, photo matching, and the challenges auctions face in estimating value. He also delves into the evolution of the memorabilia market, discussing both past and potential future trends. 01:10 Valuing Unique Memorabilia 03:28 Challenges in Authenticating Memorabilia 07:53 Market Dynamics and Investment Risks 11:17 Additional Insights on Auction Estimates 12:34 Otani's 50-50 Home Run Ball